Review Management

How to Ask a Customer to Remove Negative Feedback on Amazon

June 25, 2025

Negative feedback on Amazon can impact your credibility, search ranking, and conversion rate. However, asking customers to remove it must be done carefully and ethically to avoid policy violations. In this guide, we explain how to approach customers the right way—without risking your Amazon account.

Amazon seller reading negative feedback on their product page.

Why Removing Negative Feedback Matters for Amazon Sellers

  • Impacts Buy Box eligibility
  • Affects star rating and customer trust
  • Can lower overall sales conversion

What Amazon Allows (And What It Doesn’t)

  • You can’t offer incentives
  • You can ask politely for reconsideration
  • Clear examples of what’s acceptable
Example of allowed vs. prohibited feedback removal message on Amazon.

How to Professionally Ask a Customer to Remove Feedback

  • Step-by-step message example
  • Best timing to reach out
  • Using Amazon’s messaging system only
Example of a professional message asking for feedback removal on Amazon

What If the Customer Doesn’t Respond?

  • When to report abusive feedback
  • Feedback vs. review: Know the difference
  • When BlueBug can step in to help

Best Practices to Avoid Negative Feedback in the First Place

  • Provide clear product information
  • Set accurate delivery expectations
  • Offer post-sale support
BlueBug expert helping Amazon seller with negative feedback resolution.

Struggling with harmful Amazon feedback?

Let BlueBug help you manage and remove negative reviews the right way—without risking your account.